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Scunthorpe Evening Telegraph

(March 30, 2009)







Event helping attract visitors

AN AWARD-winning farmers’market is believed to play a vitalrole in boosting tourism in Brigg                            

STALLHOLDER: Robin Adair, of East Lound’s Stonecrop Nurseries, at his stall at the Brigg Farmers’ Market. INSET: Margaret Price and Vicki Brooks, of NorthLincolnshire Council’s Tourism Office, with the bags and booklets given away. by Shemina Davis [email protected]

Hundreds of shoppers flocked to Brigg Farmers’ Market, which returned to the area on Saturday, to help drum-up support for British Tourism Week. Launched in 2007, the seven-day initiative aims to encourage organisations and individuals to take pride in being part of the tourism industry. The market, which promotes local produce and healthy eating and was crowned the Rural Farmers’ Market of the year 2009, has boosted Brigg tourism over the years and is thought to have helped the area massively in recent months. Brigg Coun Nigel Sherwood said: “With the economic climate as it is, it’s so important that there’s a farmers’market to generate more business and encourage more people to come to the town. “The farmers’ market is an excellent way of getting the area into the forefront and long may it continue.” Coun Sherwood said the market had thrived despite the economic climate and had helped lift economic prosperity in Brigg. “Brigg has been extremely successful and it’s the original quaint market town, which I think is its strength,”he said. He added that Brigg had bucked the trend compared to other areas battling the credit crunch. “I’m not saying it’s not difficult because trading terms are extremely difficult, but the shops we have got are more specific than the big high street stores and it’s the big retailers that have suffered. “It’s a big plus point about Brigg that we are selling things that are maybe difficult to obtain elsewhere.” Sue Whitfield, a stall holder who sells cakes at the market, said it was a real attraction to the town. “I think it’s very important and we have a lot of specialist producers selling things like ostrich and venison and organic foods,” she said. “It draws a lot of people into the area.” On Saturday, as well as buying top quality local produce, the first 250 visitors to the market’s tourist information were given vouchers on family days out in the area to help raise the profile of the region’s tourist attractions. Despite poor weather, last summerNorth Lincolnshire attractions had more than 2.36-million visitors – the highest since records began in 2000. Leader of North Lincolnshire Council Coun Mark Kirk added: “I hope that the events in North Lincolnshire for British Tourism Week will raise awareness of what is on offer locally and help people of all ages enjoy a value for money day out

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